Thursday, February 01, 2007

News: The Boston.gov needs to get a little hipper


You've probably already heard about the recent bomb scare in Boston. Lesson #1? Nobody in the entire Boston law enforcement department ever watches "Aqua Teen Hunger Force."

Lesson #2 was overheard during poker with the guys yesterday:

"I don't know what's scarier - that people are afraid of a Lite Brite or that it took a couple weeks for anyone to notice they were there."

You'd think if someone was going to plant a real dirty bomb, they'd have the sense to put it in a plain cardboard box or trash can or something, not advertising it to the world with a cartoon character. In a way, though, Cartoon Network got a lot more mileage out of this guerrilla marketing campaign than they probably expected - emphasis on the "guerrilla."

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